The fourth edition of Qwela junction kicks off its 2016 calendar with an all male line up and a Nile Gold partnership supported by NTV, Radio One, The Beat, Kampala Serena Hotel, Rwenzori Premium and SMS One.
This followed a successful third edition in November last year with-an all female line up- The Diva edition which was a massive success. The event lined up a cast of top-notch female vocalists that included Sandra Suubi, Naava Grey, Solome Basuta, Jemimah Sanyu, Rita Sabiti, Racheal Magoola and Mo Roots.
The highly anticipated show dubbed “The Crooners’ will be held on Sunday, 8th May at the Kampala Serena Hotel and will feature 7 of the leading Ugandan artists.
Maddox Ssematimba will bring a taste of reggae music while Benon Mugumya, Allan Tonix, Steve Keys, Kimera, Richy Kawesa and Afro-soul singer Kenneth Mugabi will bring in their soul and blues fusions for the highly anticipated event.
Qwela Junction feat the Crooners Loading.. pic.twitter.com/Ua2v4iHA3W
— Byaru (@byaruhj) April 13, 2016
Each quarter during the year, Qwela Junction seeks to bring together artists on the same stage to deliver a one-of-a-kind collaborative concert.
Speaking during the press conference, Julian Ssentamu the Nile Gold Brand Manager said, “Nile Gold is proud to be associated with Qwela Junction. Through the provision of this platform for a diversity of genres of music, we are reaffirming our commitment to rewarding the music industry in Uganda.”
“ It is rewarding to be able to recognize local artists as they aspire to reach greater heights, showcase their talent and interact with their fans,” added Ssentamu.
“There is nothing as creative or as rewarding to the industry like this and we could not be more honored to be a present yet another edition of Qwela Junction.” Said Joe Kahirimbanyi from Qwanza Music. “The event brings together artists that we would otherwise possibly never see, either share a stage or even feature on the same song.”
According to House of Dj’s, collaboration and association is the future of the Ugandan music industry and is the main idea behind the Qwela junction. “As House of Djs it is a our goal to highlight the unique talent that Uganda has to offer and there is no better platform to achieve this than “The Qwela Junction”.”
“Artists coming together and working together, bringing their audiences together is the way to make sense of our fragmented industry.” Said Kahirimbanyi “The Qwela Junction is a unique and magical show because there is something that’s created when multiple artists fuse their chemistry and style on one stage.”
“We hope that through this we may attract corporate sponsors and investors to work with Ugandan musicians as opposed to constantly bringing and promoting artists from overseas.”
The Crooners edition will be hosted at Kampala Serena Hotel and entrance is only 50,000 Ugandan Shillings for the ordinary tickets and 150,000 UGX for the VIP tickets.